How To Apply for Work at Honesty
In these times of economic downturn and agencies firing people left and right, perhaps a couple of ideas for job applications could be in order: I see a lot of people applying for work with us by...
View ArticleHow About Some Spice With That Fun Theory?
This isn’t brand new by any standards, but it reminds me (and perhaps you) that sometimes, bad ass is just… bad ass. The Subaru also seems to carry a bit more fun & punch than those german...
View ArticleWhat Bill Clinton And Tiger Woods Could Learn From Amazing Ursula
“I did not have sex with that woman… miss Lewinsky” is not a good strategy. Why? Because it’s untrue. If you think back at the Clinton/Lewinsky-affair, the big issue wasn’t really that Bill was...
View ArticleWhy Advertising Agencies Rule
Embrace Experience. Breath Innovation. Produce Intimately. Sure the world has changed. But I think it’s time to realize that we haven’t changed much. A couple of years ago I was one of the people...
View Article3 People Who Made Me Better: Sagmeister, Mäntymaa & Lindkvist
One of the major benefits of my line of work is that I get to work with a lot of amazing people from all over the world. They are consultants, designers, copywriters, strategists, marketing managers,...
View ArticleHonesty New Lead Agency for Stena Metall and Halebop!
It’s been an amazing past couple of weeks! Apart from the clients we already work with, we have now won not one, but two major long running pitches and are now the strategic lead agency for both Stena...
View ArticleHonesty’s New Concept for Halebop. Are You a Lover or Hater?
Last week we started rolling out the new concept for the Swedish youth mobile brand Halebop. The reactions that came back to us were as expected – mixed. It’s a love hate thing and very few inbetweens....
View ArticleHonesty Part 2 – The Story of Starting an Advertising Agency
So I finally got my first day off from work in what feels like a lifetime. It also feels like a blink of an eye. So amazingly much has happened this year, and at the same time, I have never had a year...
View ArticleA Year of Love and Two Years of Honesty
Honesty's first office. In a corner cupboard in my apartment. When I founded Honesty AB on Valentine’s Day 2009, I had just started on a brand new relationship with an amazing girl. It’s somewhat...
View ArticleHonesty New Nordic Lead Agency For Scandic
Those of you who have followed this blog for a while know about my love for hotels like Ace and Michelberger, and hotels in general for that matter. And now, finally, I and my agency Honesty get to...
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